Ralf Ringer enters Tver

The Russian shoe producer and retailer Ralf Ringer has recently opened its first mono-brand store in Tver. The outlet is located in the Olymp shopping centre and stocks men’s and women’s shoes. The company’s second unit in Tver will be located in the Rubin shopping centre and will open this summer. By the end of the year, the company plans to have opened a total of 15 new stores and these are to be located in Novosibirsk, St. Petersburg, Samara, Ufa, Saratov, Novokuznetsk, Barnaul and Kemerovo. The first Ralf Ringer store in Russia was opened in 2005 and, at the beginning of 2010, the chain comprised 70 stores located in ten Russian cities. Since the beginning of the year, new Ralf Ringer outlets have been opened in Novosibirsk, Volgograd, Saratov, St. Petersburg, and now Tver. At present, the Ralf Ringer retail chain accounts for approximately 18% of the company’s total sales.