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Burger King plans 300 locations in Russia
Burger King has announced it will open up to 300 restaurants in Russia over the next five years. John Fitzpatrick, Burger King’s Senior Vice President of Franchise Operations in Europe, Middle East and Africa, revealed the plans to expand in the market where it currently has five outlets, the first of which opened in January this year.
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Компания добилась роста LFL-трафика в гипермаркеты на 1,8% в результате трансформации бизнес-процессов, ценообразования и ассортимента.